What is a Google Ads Manager account?

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All settings that are at the account level are listed here, meaning that changes to any of these settings will apply to all campaigns, ad groups, and ads in your account. Account Name : What you will call your account. This can be anything you want and has no impact on performance. However, we recommend that you keep the name short, descriptive, and easy to reference later in case technical support ever needs to step in.


Billing information : Your business information that Google will use to macedonia phone number data bill you. Time zone : What time zone you are in and what time zone you want your account to default to. Note: Ad scheduling will automatically be set to the time zone you choose at the account level. Auto-tagging : A setting required for conversion tracking that adds a GCLID (Google Click Identifier) ​​parameter to your URLs.

Account-level tracking template : Additional information you want to include in your URLs so you can attribute the source of individual ad clicks, such as a UTM parameter. Conversions : What actions you choose to track to measure PPC performance. Attribution model : How these conversion actions will be counted.

Message reporting : How you will track messages (if you are using the message extension). Call reporting : How you'll track calls (if you're using call extensions, location extensions, or call ads). Linked accounts : Any other products you connect to Google Ads for data collection, such as Google Analytics.