Finally, the introduction of Server-Side Tracking in GTM allows for increased data transfer accuracy and reduced browser load, which is becoming very important in the demanding web analytics environment. All these trends indicate the need for continuous improvement of CRO strategies and analytical approaches to achieve higher performance and conversion rates in 2024.Instagram's growing popularity trend
Instagram is considered one of the most popular bahamas telegram data smartphone applications, and its growth dynamics indicate that this social network has not yet reached its peak. For example, in 2013, the number of users was 150 million, and after 4 years it increased to 800 million. At the beginning of 2021, the number of users exceeded 1 billion.
There are now over half a million active influencers registered on Instagram, indicating the rapid growth of influencer marketing. According to a report by Influencer Marketing Hub, this market is expected to grow to $13.8 billion.
Up to 69% of marketers in the US plan to spend the majority of their influencer marketing budget on Instagram, indicating that promoting a personal brand or business on this platform is becoming an important part of their marketing strategy.
Why should you consider running ads on Instagram?
Experts are constantly working on developing marketing tools and ways to optimize them. Instagram offers a number of advantages that are not available on other social networks.
According to statistics, as of October 2021, Instagram had over 1 billion active users. According to Statista, this figure increased to 1.2 billion in 2023.