Our software uses the data collected usa consumer email database through our script and matches that with information in our database to figure out where site visitors work. How do we get this info? By tracking company IP addresses. So, while we can't (unless you’re integrating with MailChimp or ActiveCampaign) tell you that Brian Cornell, the CEO of Target, visited your website, we can tell you if someone from the Target headquarters in Minneapolis visited your site and that they viewed your pricing page.
That data can then be turned into buyer intent data, which can help you find leads and qualify them. (In addition to tracking site visitors, our dashboard is also a killer data filtering tool that allows users to sort leads based on location, activity, size, industry, and much more.) This was all easy enough to track when people were at the office. Then came COVID, and a lot of people started working from home.